Dec. 18th 2018

Questions Home Page needs to answer:

  1. What is it you do? >>>>> Solutions for their Pain

  2. How can it help me? >>>> Out of Pain- Back in the Game!

  3. How much does it cost? >>>>> Prices and Packages

  4. How do I sign up? >>>>>> Book now buttons

  5. Why you? >>>>> been there done that, Soma, MFR, Pandiculation

  6. What’s involved? >>>>> call, email, assessment, hands on work, active living & pain prevention tips, movements and exercises.

  7. What can it help with? Ailments? >>>>> Back pain, plantar fasciitis etc


Figure out which pages should be a part of navigation and which parts on V/Blog?

Ang & Greg Hammy .jpg

What happens in a private session

Finish Video & put it in here rather than an image or have a thumbnail from video and put video on page it links to.

B & W Greg & Ang.jpg

What types of injuries can you help?

Ash Track.jpg

Can it help my Performance?

Quick steps:

  1. Delete Back Pain Specialist page- no info in it. - Done

  2. Contact Page- form not working MailChimp deactivated my account. I emailed to find out what’s going on Jan 16 2019

  3. Put Give-away on Home Page- have to get things with Mail Chimp confirmed first.

  4. Tighten up wording on home page. For each section. i.e.- boxes- titles, sub-titles.

  5. KISS- 4-Work - a simple page with workshops & presentations for - more info & workshop outlines email: - Greg is not taking any consulting contracts. to inquire phone.

  6. blog- look up publishing when building website and summary block I’m guessing you can’t put blog posts in a summary block unless they have been published. - have blog post summary block on home page? -Done



1. Look up Tweaking search engines SEO  (To find a site map to to http://greg-augustine.squarespace.com/sitemap.xml) 

2. Blog or Pages on performance and Pain. Different types of pain.  Shoulders, Back, hip, foot, headaches. Making it easy for older people to navigate and find. 

3. Look up/Learn about blogging and side columns- Done

4. Learn about RSS feeds

 


blogging tips and reminders:

create a Blog titled regular page with a summary block on Home/Index page.

Have actual Blog page unlinked or in secondary navigation I think. Video referring to this. https://www.youtube.com/watch?v=EgQSZgbxlH0

Blogging on Brine template

https://support.squarespace.com/hc/en-us/articles/212512738

https://support.squarespace.com/hc/en-us/articles/227054767


Goals:

  1. building community - building email list - getting email address

  2. Book an Assessment

  3. Speaking engagement




2019 Year of Creation, Action, Completion




 

Website Launch Project

1. Figure out Contacts problem- Preparation- done

2. Delete contacts from previous email Preparation- done

3. Finalize Launch email (MailChimp) and FaceBook strategy.  Preparation

 4. Launch Website announcement-  Execution 

5. 

 


http://www.anderson-ergo.ca/index.html some ideas on wording and on front page she has call for a quote.  FHP forward head posture-  I will name the Vulcher, or the Hunch

 

 

Read

  1. Sales presentation 

  2. Warrior notes

  3. Website words

  4. Ageproof notes

  5. Marketing & ideas

  6. Pandiculation

Start Products page

I can put private sessions on there to start off with.  

I can also put on Finding Neutral CD

Intro SoMojo's & workshops.  Schedule for year.  -

Each workshop with a picture > make it like a poster- when they click on it- it enlarges

  • Dental assistants > Secretary's day, Gardening, Skiing series, - if they go > great - it they don't then I will still be getting word and perception out there of the variety of work I do.


Additions:

Add later > SSCT  Soma Somatics Certification Training- Professional Trainings: Create and link to HP workshops.

Could have a Nav. link- called Trainings and Workshops?

Health Professional (online or in- person)

Public- (online or in- person)

Industry specific i.e. dental hygienists? What to call this category? - Don’t get caught up with perfect names- Not major focus of Sales


  • Introduction > Fundamentals > Core Principles- Workshop like essential somatics

  • SoMojo> Somatic exercises, Movements, explorations

  • Clinical Soma Somatics > H.O. 

    • Present the idea of soma 2 go.

Include Quotes in different parts of the website. Maybe create graphic or put quote in an image. 

Jenny's feedback:

Check Picture file size.  Some load slow.  i.e.-Me talking with max and older gal

Highest value Real Estate.   Take out some of the blocks on Top of home page. Done

Rules for headers and Fonts- Capitlization use wisely and intentionally.  don't make it interrupt flow of reader of message you want reader to get. 


4 Work- workshops

- editing content.  

- email us for Unique Value added information

- add quote:

- hidden risk factors, best tools, best practices, - NM, etc. 

 

 

Pictures: 

Find-

Go thru photos and save to proper files

Find River photo shoot.  CD

Format-

save them all in designated sizes.

 

Edits: 4Work Gold logo

Put pics of clinic sign on contact page. -Done

 

Soma 4 Golf Performance

Golf Wording

Golf Pictures


Gather- Client photos before & after and add a few into website- maybe rotate them every two months. 

Keynote: 4 Living

Why- 

Slides

Narration notes

Audio Narration recording

Music

PIcs

Videos

Keynote: 4 Work-

Why-

  • visible and invisible costs,

  • it is the law, liability, production, prevention, business write off, investment in business success,  

.
Slides

  • Stats- Proof that it is a problem. People are at risk. effects all parts of their life

  • Stories/Testimonial - Maybe read off part of testimonial as the words are up on screen

  • Pics

  • Music

  • Services

  • Greg- Testimonials -Slideshow illustrating different things I do and different looks I have.


IN HER WORDS....

"Even though I know a lot about back care and have good personal awareness I still experience the odd bad period of low back pain from an old injury. I've seen all kinds of therapists and know lots of exercises and stretches but sometimes I still have a bad spell. Recently, after suffering a few months of low back pain with no improvement I went and seen Greg. Within one session I was standing straighter and walking easier with a substantial reduction in pain. After a few more sessions I have been feeling great, balanced, much stronger and pain free again. I believe Greg's Integrated Somatic approach is a vital key to effective and long-term rehabilitation. " 

PEGGY MCCANN, B.SC., M.A.,